The abbreviation known as DNS stands for domain name servers. They are an important but invisible part of the Internet. But first let me tell you a little bit about domain names…

A domain name is what appears on the address bar of an Internet page such as www.example.com. It is the address of the website that you are visiting. Your domain name is highly important to the success of your website; for a start your domain name should reflect what your business is about. So if you are in the business of selling phones your domain name should ideally have the word phone in it. This is because if someone conducts a search for phones your website will have more of a chance of appearing if you have this keyword in the address of your website.

New domain names are usually registered through the registrar for annual terms with a minimum of one year. The maximum length of prepaid registration is often 10 years, but varies depending on the policies of the sponsoring registry of the top-level domain under which registration is sought. Registration periods may be extended, usually at any time, until the end of a grace period after the registration expiration date. Domain names should also be kept short and should be something that is easy to remember so that people will be more likely to type your websites address into their browser.

Your domain name doesn’t actually appear as words, well it does to us but the actual name of your website is a 32 bit number, for example 199.249.130.4. Every website on the Internet has a number like this, they are known as the sites IP address. As well as every site having an IP address, every computer that is connected to the Internet also has their own IP address.

The reason that these IP addresses are changed into words is simply down to the fact that words are easier to remember. It is difficult to remember IP addresses, especially with how many IP addresses there actually are. Think about all of the sites that you visit daily, if these sites were all named with numbers would you be able to remember them all? The vast majority of us certainly couldn’t!

So when you type a websites address into your browser why doesn’t it appear as numbers, how does the computer find the site you are looking for? This is where a domain name server comes in. A domain name server converts the IP address of websites into words. The flexibility of the domain name system allows multiple IP addresses to be assigned to a single domain name, or multiple domain names to be services from a single IP address.

This means that one server may have multiple roles (such as hosting multiple independent websites), or that one role can be spread among many servers. One IP address can also be assigned to several servers, as used in any cast networking.

What actually makes a good website? Well, some of you might say a good website must be function-riched; others might think different and says that a good website must be nicely design, or fresh contents, or info-riched, the list goes on. Apparently, we can never have clear guidelines on a good website as different people have different preferences.

Nevertheless, regardless of people’s preferences, there are five essential elements that you cannot afford to miss if you wish to server a good website to your users.

Firstly a good website should always have a consistent style of content and design. Changing font colors and tone of writing from page to page will give weird feelings to your web users. Inconsistent stance on certain and change of tone in your writing style will definitely confuse your web users and harm the site creditability.

Secondly, a good website needs a proper navigation. Imagine your website as your garden; you do not want your users to lost middle in the way unless you’re planning to build a maze. Good site navigation will assure pleasant user experience and smooth information flow from the web publisher to the users. As a common standard (but not a must) of web designs, main navigations are often placed on top or on the side of website first fold for user convenience.

Also, on top of proper designed site navigation, an on-site search function will be a huge plus. A search function allows your users to get his/her desired page faster; a search function allows your buried deep content to get on top of the surface; a search function allows web owners to keep track on what he wrote previously easily. There are tons of ways to place a search bar on your website without knowing any programming skills. Google on-site search bar is a very good tool where very webmaster should use.

Thirdly, a reliable web hosting is a must for all websites. Fast response time, reliable server uptime – all these are must have for a good website. Your website must be accessible all the time and users should not be waiting too long for the website to response. Picking up a reliable web hosting is crucial for starter websites, upgrading your hosting plans or improving your own server resources are some of the instant step you can take to improve.

Accuracy is the fourth important element for a good website. You might not have too much time organizing your website but the info served should be accurate and up to date always. Your users are there to obtain information and its no good at all if you’re serving incorrect info to them.

Last but not least, give your web visitors a chance to contact you. Unless you are trying to con your web users, else your website contacts should be displayed with extra care and attention. Make sure that you placed your contacts, such as emails and phone number, are properly displayed. This is very important so that you web visitors can contact you if they feel the need to.

Listed above are the top five elements that a good website must have. Does your website have it all? You better start working on them if the answer is no.